How It's Used

HOW WEBSPHERE COMMERCE IS USED

Depending on how your company's distribution channel and business model is structured, you can use WebSphere Commerce in different ways to accommodate the dynamics of your go-to-market strategy. Below you will find some examples of how companies used WebSphere Commerce to support their channel strategies.

Selling Direct to End Customers of Your Product

Selling Indirectly to End Consumers Through a Distribution Channel